Of course the Legion clears who might use the poppy for corporate purposes and certainly those wanting to "use" the poppy should expect to ask. The problem with places not "acknowledging the poppy" as Tess put it, is usually one of refusing to allow the Legion to canvass for the poppy campaign.
It is probably useful at this point to review the specific uses of the poppy funds.
The Poppy is the symbol of Remembrance and funds raised in the poppy campaign are used for:
1. Assistance to ex-service personnel and their dependants
2. Affordable housing and care facilities for veterans and other elderly or disabled persons and their dependants
3. Community medical appliances and medical research and training
4. Support services for seniors such as drop-in centres, meals-on-wheels, transportation and related services
5. Providing bursaries for needy students
6. Cost of the poppies, wreaths and supplies
When one donates to the poppy campaign and wears a poppy, or displays a wreath, or just makes a donation, that is what the money is used to support. The money is used in the community where it is raised except if unspent at the end of the poppy campaign year (early fall) when left-over funds are collected by command for provincial projects that support the above. I have personally helped to distribute these funds and it is heartening to see the difference that these public monies, held and given out in trust by the RC Legion, make to people.
The Legion does not have a monopoly on remembering the fallen, as that is a personal matter, but the Legion is the custodian of the symbol of remembrance and how that symbol is used. I firmly believe that that custodianship is needed, well warranted and well looked after by the Royal Canadian Legion.